Texas: Best State for Business in 2012

In CNBC's sixth annual study, Texas racked up an impressive 1,604 points out of a possible 2,500, with top-10 finishes in six of the 10 categories of competitiveness. Texas has never finished below second place since we began the study in 2007.

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The Death Of SEO

Adam Torkildson, one of the top SEO consultants in Utah and one of the best in the country predicts the death of SEO as we know it. He, says Google is killing the SEO industry "Google is in the process of making the SEO industry obsolete, SEO will be dead in 2 years."

Google search position will boil down to writing, designing, recording, or videoing real and relevant content that benefits those who search.

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Google Wants to Teach You to be a 'Power Searcher'

Dying to become a master of Google’s search engine? If so, look no further than Power Searching with Google, a new, free class offered by the tech giant starting July 10th. The course promises to teach users "tips, tricks and tactics" that'll help you "find exactly what you’re looking for, when you most need it."

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Web Insights is brought to you by Lone Star Internet, Inc.

 
Twitter Best Practices Guide

Getting Started:

Pick a Twitter name and username that matches your company name or alternatively a name that includes your company name. Avoid underscores, use capitalization to differentiate words (eg. @LoneStarInternet). The Twitter profile should help people verify your legitimacy. This also helps to let consumers know who they are talking to. Remember, profiles are searchable so use keywords in your bio. Build up some tweets before promoting your twitter account so other users will see you as credible and relevant.

Twitter Writing Tips:

When writing new tweets, here are some guidelines: Use conversational language, be polite, and try to stay under 100 characters so your tweet doesn't get cut off if a follower retweets your message. Using a URL shortening service like bit.ly helps with this. Say thank you when someone retweets one of your messages or sends a tweets that links to your account.

Managing Your Twitter Account:

Expect to have conversations. Followers will respond to tweets with questions and comments. Not responding to any followers is a bad practice. Reach out to handle complaints, give thanks and praise for compliments in real time (or as close as possible). Be human, and have a sense of humor. Periodically do a Twitter search on your company name to see who is re-tweeting you or mentioning your name. Follow anyone that mentions your company.

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Basic Social Media Mistakes Everyone Makes

Most social media marketing efforts fail because, at a fundamental level, people don't use social media to connect with businesses--or even with each other. People use social media to showcase their own identities.

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Top 10 Technology Game Changers for the Next Decade

How close to reality are some of our most futuristic fantasies? Consider that going to the moon was once a giant step for mankind, but in the near future you’ll be able to purchase a two week vacation to the International Space Station (if you've got a few million bucks to spare, of course). Read on for the list of ten incredible technological innovations that are poised to change our lives within the next decade.

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